We’ll often see Disney raise prices in the theme parks. Sometimes, the increases are a few cents added to a Mickey pretzel, and other times, it’s a large increase in ticket prices. We can usually predict that Disney will increase prices at some point during the year. However, it’s no secret that this year has been anything BUT predictable!
Walt Disney World had big plans in the making like the huge EPCOT overhaul including attractions, expansions, and an entirely new look. Many of these projects are pushing forward while others were suspended indefinitely. With all the changes, can we safely assume what items will increase in price and when? We’ve gathered a list of items that could see price increases in 2021, based on previous years.
The Walt Disney Company reported a net loss of 2.8 billion dollars during the 2020 Quarter 4 Earnings Call. The loss stems from COVID-19 and its effect on the company overall. We’ve seen the theme parks close for an extended period and an estimated 32,000 Cast Members laid off in response to the losses. Given the great loss of capital, Disney could potentially raise prices to compensate.
Ticket Prices
Ticket price increases used to be relatively predictable for Disney World. Come February or March each year, you could safely rely on Disney hiking prices at least a little bit. Back in 2018, Disney surprised us and dropped a second increase in October, so really we can expect an increase to happen whenever Disney sees fit.
Ticket prices were raised for Annual Passholders at Disneyland and Disney World in February 2020. While Annual Passes aren’t on sale at the moment, many have been waiting for the return of sales. Plus, many Annual Passholders canceled their passes once capacity had decreased and the Park Pass system was implemented.
During the Q3 Earnings Call, Bob Chapek noted that a single day guest spends more than an Annual Passholder. This means that Passholder spending appears to be a loss when the park is at limited capacity. We could see a price increase to compensate for this loss if the passes are brought back. Also, Park Hoppers will return for guest use on January 1st, 2021. Park Hopper prices increased in February and we could potentially see another hike in prices when this option becomes available again.
Disney will soon open the new Star Wars: Galactic Starcruiser hotel, new restaurants, and did we mention all of EPCOT?? It wouldn’t be a huge surprise if Disney decides to raise prices with all the new projects and losses 2020 has brought Disney. The best advice we can give is to give yourself some wiggle room in your Disney budget. In the past, prices usually increase by about $5-20 for single and multi-day passes. Try to plan for increases close to this range for your future vacations.
Read more about the February 2020 Ticket Price Increases here!
Food
Food is an easy thing to increase prices on. After all, we all have to eat, right?
In October 2019, Disney tried to fly under the radar and increase prices on everything from churros to cocktails. Some increases were subtle like a 25 cent addition to Mickey pretzels. Others were a little heftier like adding a dollar to a margarita from Anaheim Produce. We also saw an increase in price on Refillable Resort Mugs. This one hurt a little — the price went up a buck to $19.99. You have to make sure that you’re drinking enough beverages on your trip to make your refillable mug worth the cost you paid!
We may not see a huge influx of prices all at once like we did last year. We might instead see small increases over the course of the year. At the end of October 2020, we noticed that some kids’ menu items were increased by a dollar. This increase could have potentially been a response to the shortages due to the global health crisis. Either way, it’s best to familiarize yourself with the Disney World menus closer to your trip date to estimate food costs.
Read more about the price increases on Disney food items in 2019!
Disney Dining Plan
Remember the Disney Dining Plan? Ah yes, those were simpler times. The Disney Dining Plan is currently unavailable right now, but we may see an increase here as well whenever it DOES return. In the past, we’ve typically seen an increase for most plans by a couple of bucks once a year. It could potentially increase if Disney decides to raise the price of food. More expensive food could mean a more expensive Dining Plan. They could potentially brace for lower or higher demand when it returns — either way, this could result in an increase.
We saw prices jump up between 2019 and 2020. Who’s to say it won’t happen again? Many Disney World visitors loved the Disney Dining Plan and made it an integral part of their Disney experience. We’ve seen the Dining Plan increase in the past and the structure even changed a bit back in February, adding a mew plan between the Standard and Deluxe plan.
Several restaurants are still closed and open restaurants are running at a lower capacity right now to account for new health and safety measures. It’s possible that the Dining Plan will remain on hiatus until the number of restaurants as well as restaurant capacity are both high enough to accommodate the number of guests that would take advantage of the Dining Plan. Once it returns, prices may change due to the higher demand and excitement of its return. Or, we could potentially see prices remain the same initially if demand is lower than anticipated. We’ll have to wait and see! In the meantime, Disney hasn’t announced any potential changes or increases on the plans. Plan your future trip around the current posted prices and, much like the ticket prices, allow for some budget wiggle room.
Get all the details on the Disney Dining Plan and current prices here!
Room Rates
Disney has been offering discounted room rates and packages in the past few months. They’ve been especially generous to Annual Passholders and Florida Residents with discounts up to 40% off. What could this mean for the future? Well, right now, they’re trying to entice locals to stay in their resorts. We could see the discounts decrease and room rates normalize once more out-of-towners make their way to the parks.
We’re already seeing crowds increase due to the holidays and recently increased park capacities. Perhaps, once out-of-state visitors start rolling in, we’ll see room rates even go up in price. Also, some Disney World resorts are still temporarily closed. Disney plans to open more in 2021 and this could affect room rates as well. More reopened resorts will mean more operating costs for Disney World, but it will also mean more money coming in from guests occupying those hotels. As always, you can book your room in advance and secure the current room rate. Then, you can apply discounts that may pop up throughout the year. This will help you avoid any potential room rate increases.
Take a look at all the current room discounts right here!
Tours, Private Events, and Dessert Parties
All of the private tours, events, and dessert parties are currently unavailable at Disney World. The prices of VIP Tours and the Dessert Parties were raised this past February. Increases for these are a bit more unpredictable, but in the past two years, we have seen a jump in some dessert parties like those found in Magic Kingdom. Given the current trend, we could see another jump in prices once Disney World is fully operational. Many guests are eagerly awaiting the return of the full fireworks shows too. This may be a prime time for Disney to hike up those dessert party prices when guests want their fill of fireworks.
Again, this is dependent on the guest demand as more people become comfortable with traveling. The operating costs of private tours, events, and dessert parties will cost Disney if not enough guests are interested.
Read more about the Dessert Party price increases here!
Disney has not confirmed that any price increases are on the way. But then again, they typically don’t until they suddenly just change. This is all based on current trends and the history of Disney World prices. One thing’s for sure, Disney will hardly ever lower prices. Unless you count that one time they decreased the price of milk by a few pennies. (Hey, we’ll take all the discounts we can get!) The room, ticket, food, and private event prices could stay the same for a while, but they may increase in the future once levels in the parks return to “normal.” At the end of the day, Disney World is part of a large business — a business that’s had a tough year financially, like much of the world. They’ll likely want to recoup lost income and be in the green again and price increases might be what they need to do that.
We’ll continue to keep you updated on all Disney price increases in the future!
Read all about the Disney Earnings Call and what parts of Disney were most affected this year!
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What are your predictions? Do you think anything will increase next year? Let us know in the comments below!
Lisa says
As an AP Holder & DVC Member, they’d really have a lot of nerve to increase prices right now. I understand business is business. And any other year I’d understand and chalk it up to a cost of living increase etc. but they’ve taken so much away this past year as far as the park experience is concerned (most understandably). It’d be pushing the knife in further for those that are devoted to visiting and spending money in the parks. I get that an AP holder doesn’t spend as much per day compared to a day guest but in general I imagine over time they’re making good money there. I myself and many others have AP and DVC contracts they can’t use due to restrictions & concerns and still need to pay. Some at a big loss. (DVC is def. not flexible on the current situation) Feeling further penalized on top of it would definitely cause me rethink my trips & passes. Food is already so high. At some point they should be cutting cost somewhere else. Every expense can’t always be thrown on the guest.
Barbara says
I think when they raise prices guests will pull back on spending unless price is no problem. There are many ways to cut costs. So they might be hurting themselves by raising prices. Why would they “hurt”. Loyal guests and especially DVC members. Who come frequently? How about rewarding the people who support Disney many times a year. People have a choice to come or not to come. They shouldn’t forget that. Just so you know, we love Disney and would hate not to be able to visit.
Lynn says
Well I guess I‘lol just finish up my annual pass and be done with Disney ! We also just sold our multiple DVC ‘a . So that about sums it up. On to new parks, lord knows there’s enough of them !
Todd says
I’d like to see the dining plan permanently eliminated because it raises menu prices for cash-paying guests, just for the perception of value to dining plan guests. If the plan was eliminated, Disney would see price resistance in menu pricing and might need to consider lowering prices at signature dining restaurants. Lowering entree pricing in signature restaurants by $5-$10 on $40+ entrees might result in a net revenue increase for the venues because of overall increased traffic. I categorize the dining plan with Fast Pass+…..I question whether the net benefit is a positive for all.
Roz says
Bravo Lisa. I totally agree. Enough is enough. After all the pandemic hit us all hard not just the mega billionaires that run WDW. Sad days ahead
Toni says
I agree with Lisa. I am also an AP holder and a DVC member for many years. Over the years I can assure Bob Chapek that my family has spent more money than day guests and probably more than him! He and the other CEO’s take their very LARGE bonuses and paychecks though. This is where the cuts should begin. I noticed you didn’t mention how much the Platinum AP went up last year. So much so that we dropped down to a Gold AP as we are a family of 3. We’re letting our passes go when they’re up as there are too many experiences they’ve taken away while we’re still paying the same price plus the mask is not something I can do in the summer. Our decision our choice so no hateful comments if you don’t mind. It makes me sad to be at Disney bright now & to give up our passes. Some cast members are nice and some aren’t. I asked for a cup of water as I wasn’t feeling well at HS and I was told they couldn’t do that as their resources were low so they directed me to the nearest public drinking fountain LOL. The water was low as a resource?? You care for my health so much that you made me drink from a public fountain. Oh but they did say that if I bought food they could give me a cup of water. Plus I don’t understand why we can only do 3 days at a time for the reservation system. Hey Bob, sometimes I want to make an extra reservation and spend money but you’re way seems to be better. If you’re a Club 33 member you are not restricted to 3 reservations at a time and they can park hop. That’s right, the virus stays away from them lol. I have so many fond memories of Disney that I will keep with me for now and will hope that things will go back to the way Walt meant it to be one day.
Ken says
Disney management is working a fine line to a member catastrophic at DVC. I made a commitment to Disney, and maybe I don’t spend as much per day as a day pay vs. my annual pays, I did pay thousands for the privilege of committing myself until 2055. How May Day pass members are willing to put it on the line for that long a time. Sometimes I feel like I am being taken advantage of. The happiest place on earth is becoming.a fond memory. I am not quite as happy as I used to be and it looks like that is not going to change. Bad Show….
Terri Cardwell says
I believe as an annual out of STATE Pass Holder who comes to Florida to Disney several times a year I spend more money than the average in state Passholder. I have to fly to Florida, I rent a car and stay on Disney Property each time. I spend LOTS of money eating at all the restaurants, buying snacks and LOTS of merchandise. Besides my Annual Pass that keeps going up that I have to pay in Full when I buy it. I do not get to pay it out and get no perks like Florida residents. This pass has more than tripled since I first bought in over 20 years ago. I think they get their money out of me. I go on special tours and really do Disney up right.
I resent them not giving out of state a break and continuing to go up and I did not get my fair share of days to go during COVID!
Robert says
Most of us seasoned Disney (DVC and AP holders) will not return to Disney until the full experience returns and raising prices before then is not acceptable . We have also recommended this to all we know and have sold some of our DVC properties as we owned several. They are walking a fine line because most of my children’s 30 something friends want nothing to do with Disney .
Jen says
This is ridiculous, I am an out of state platinum pass AP and I take huge offense to this. Like someone else mentioned in the comments, I have to fly to Disney, rent a car and stay on property, buy food and I willingly buy lots of merch. So I don’t believe in the statement chapek said. It just simply isn’t true. Why doesn’t he cut costs by taking a pay cut. Disney is driving a lot of business away with these price increases. People can’t afford it anymore! Especially in today’s economic climate. They’re ruining the happiest place on earth by making it the most expensive place on earth. And we don’t even have the full experience right now, And I still have come to Disney 3 times this year! I’m very annoyed with Disney right now. I hope they actually read people’s comments in threads like this.