Last week, Disneyland shared that it would be discontinuing its Annual Passholder program.
Disneyland
Disneyland’s Annual Passholder program has been around for decades and many guests have been left wondering if anything will replace it following its discontinuation. Well, it seems that a new replacement program is currently in development.
A new replacement “membership offering” is in the works, according to The Orange County Register. Disneyland President, Ken Potrock, shared in an interview that the opinions of previous Passholders will be taken into consideration when creating this new program.
Buena Vista Street
Some of the factors to be considered involve frequency of pass use, price, and spontaneity of park trips. Additionally, previous and potential Passholders will be asked about the specific times of the day, week, and year that they’d prefer to use the new program.
Storytellers Statue
Potrock questioned, “What do people want in this new world? When do they want to access our parks? How frequently do they want to access our parks? With what level of spontaneity? With what level of value? All of those kinds of things and many more.” These are the things to be considered when developing the new program.
California Mandate Sign
Potrock shared that the new replacement program is already in development, although Disneyland still remains closed indefinitely. The goal of this new program is to cater to the largest number of people possible while ensuring that attendance of both Disneyland and Disney California Adventure is spread out appropriately.
Grizzly Peak
The new program will be designed to promote choice and flexibility while offering new experiences and features. Potrock shared that they are incredibly interested to hear from guests to determine what the new membership program should include.
Buena Vista Street
As the company releases more updates about this potential replacement program for the Annual Passholder program, we’ll be sure to share them. Check back with us for more Disney news!
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What do you think so far about this new replacement program? Tell us in the comments.
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We travel to Disney two or three times each year. We are DVC members and have enough points to support our Disney habit via split-stays. We usually begin at a resort and then go to DVC. To buy passes for each of three trips is be prohibitive. (We cancelled our January 2021 trip as we have a trip scheduled in October 2021 for Wine and Food Party of the Senses [fingers crossed] and December 2021 for New Year’s Eve [fingers crossed again].) Covid “helped” the decision to cancel January 2021 but the inability to purchase an annual pass easily finalized the decision. Is there a way to have an annual pass that is comparable in cost for out-of-state visitors that fly in that is limited to 52 days??? I think 52 days would cover most fly-in or drive long distance multiple times a year visitors and also limit Floridia AP holders to an average of one day a week. The Florida folks might also be limited to one or two days during blackout times like Christmas. Maybe even folks flying in should be limited to a number of “premium” days. Like Christmas but not New Years and visa versa. I think out of state folks ought to be afforded at least one or two holidays as that is when most travel. Or maybe two major holidays per year for all. I am NOT an IT person so how all of this could be programmed to a phone or magic band is up to a mind far more technical than mine. Put some pixi dust on it. PS. Now that you have blown our minds and announced no Magical Express, please bring it back for a nominal fee and we will be grateful like we are for the five dollar magic bands. Yours in everything Disney. SG PS. I think it is great you are asking for suggestions!! Thank you.
I agree, with SU Goods I would be willing to pay a small fee in order to use the Magical Express. I hate taxis and Ubers with my whole being and won’t use one. The only other option would be a rental car.