Since 1987, Disney Store locations have been a way for everyone to find Disney memorabilia and merch at their local mall or shopping center! For many people, the Disney Store is a piece of childhood nostalgia!
However, with the rise of online shopping and the decline of shopping malls, Disney’s storefronts have faced hard times. Disney announced that 20% of their stores would close as the company focuses on E-commerce, and the Disney Store closures have already begun. Now, Disney has announced the closure of yet another location.
After 34 years of operation, the original Disney Store in Glendale, CA, which opened March 28th, 1987, will be closing permanently this year by July 14th.
As Disney’s merchandising evolves for the Digital Age and focuses on new partnerships with retailers like Target, Disney Stores continue to close. However, despite the closures, services like shopDisney are still available!
We’re always on the lookout for the latest Disney news! Stay tuned for more!
Click here to check out Disney and Target’s New Princess Collection!
Join the DFB Newsletter to get all the breaking news right in your inbox! Click here to Subscribe!
What do you think about the closure of the original Disney Store? Let us know in the comments!
Jacqueline says
So sad ! Online shopping is NOT the same 😢
Ken says
Too bad, not her piece of Disney history will be leaving us. Just like not being able to ride in the front of the Monorail. A once in a lifetime piece of history that most guests will never have the pleasure and excitement to enjoy and create that lasting memory that Walt so much wanted for everyone. If I lived in that area, I would go to that Disney store just so that I would know that I set foot in the very first of its kind, and of a bygone era. So sad to see it go. my daughter and I went to the Disney Store in our local mall on every visit for several years. Just think of the memories we are depriving our children of. Sad, sad, sad…
Chrissy says
I think the Company will come to regret this decision, as the online “experience” is hardly an experience, much less a pleasant one. As a former CM who managed a Store that recently closed, I can tell you that our entire team strived to make every Store experience magical. Many of our Guests shared that our Store was their only way to enjoy the Disney magic. You don’t get magic online…
Georgean says
As a stock holder, there are many things that have happened that I do not approve of, and you just keep closing the stores and letting discount stores sell merchandise. Big mistake because only at the Disney Stores can you buy special merchandise. It seems with each change in leadership with Disney, things change and not always for the best. I used to spend a tremendous amount of money on clothing but your brand has turned out cheap and undersized. Last year when we were at Disney Springs, I was very disappointed in the changes made at the World of Disney Store. I am glad that health will prevent me returning to WDW. Good luck with your changes because I will be saving a lot of money.