Disneyland Resort launched its new Magic Key Annual Passholder program in August of this year. This replaced the old program with new passes that include different perks and benefits.
©Disney
Last week, we told you about a lawsuit filed against Disney regarding Disneyland’s Magic Key Annual Passholder program and the current park pass reservation system. Now, Disney has responded to the lawsuit.
Disney has filed a notice of removal for the $5 million civil lawsuit brought against them concerning the Magic Key Annual Passholder program for Disneyland Resort, according to Deadline.
Magic Key Lounge
The lawsuit was filed by Jenale Nielsen against Walt Disney Parks and Resorts alleging that “Disneyland deceived its most loyal fan base by artificially limiting theme park capacity and blocking passholders with ‘no blockout’ annual passes from making reservations,” according to the Orange County Register.
Magic Key Cases
Magic Key passes have different tiers that each include different terms, like blockout dates. While the highest tier of Magic Key, the Dream Key, has no blockout dates, Disneyland is still using a park pass reservation system. This means that even with an annual pass, you still have to make a reservation to visit the theme parks, which can be limited and sometimes do fill up for select guests.
Disneyland’s website notes that buyers of the Magic Key passes are notified that they aren’t guaranteed access to the park, regardless of their annual pass.
©Disney Dream Key Access Calendar
A spokesperson for Disneyland, Liz Jaeger, responded to the lawsuit saying, “We have been clear about the terms of the Magic Key product and we know that many of our guests are enjoying the experiences these passes provide.” She then went on to say, “We will vigorously defend our position as the case proceeds,” according to the L.A. Times.
Magic Key Starcade Experience
Magic Key reservations have been “frequently unavailable on weekends and near-term dates stretching for weeks have been completely ‘sold out’ to annual passholders still looking for a reservation,” according to the Orange County Register. The Register says that guests with daily admission tickets (not Magic Key passes) have been able to book reservations on “virtually all weekdays, weekends and holidays — with a few near-term dates ‘sold out.’”
Magic Key Starcade Experience
We’ll be on the lookout for updates on this lawsuit, so stay tuned to DFB for news.
Click here to learn more about this lawsuit filed against Disney
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The key (haha) part of the lawsuit isn’t that there are days that are sold out to pass holders, but that there are days that pass holders can’t purchase that are still available for single day ticket purchasers. So there is space available and Disney is cutting off the pass holders.
Another example of poor management and a total disregard for fan loyalty. Bring back the old Disney experiences: Fast passes, meal plans, Magical Express , annual passes at all levels, and the Disney Magic are sorely missed. Bob Chapek would not be.
I’m a Magic Key holder. They randomly open up more dates, you just have to keep checking. I haven’t had a problem getting reservations on weekends. I just check every day if I’m looking for a particular date.
I hope that Disney loses the lawsuit. Either there are block out days or not. If you can’t go to the park you want then by all definition you are blocked out from going to that park.
She’s more than likely not wrong. Chapek made it very clear he feels APH are not as important as other guests. When I was a reservations CM for WDW, it was drummed into our heads early on in training that APH are the most important guests Disney has. If one of our calls with an APH is pulled for quality monitoring and you did not thank the person for being an APH, you will lose points on that call. And possibly be written up.
I hope Disney loses this lawsuit ! They did mislead us why would anyone get the dream key knowing you couldn’t get in when you want . Thats a lot of money ! Why even sell passes or dream keys , they should have not offered any , other than ticket sales . I don’t have time to be checking the App everyday all the time . Disney blocks days off just for ticket buyers ! Thats wrong and they know it . They went about this all wrong !I don’t feel good about Disneyland any more . I truly feel I have been RIPPED OFF . From a place I’ve enjoyed and Loved since the day it opened. Very unhappy ! And they should have to make it right !!!!!!