Disney World’s customer service is known for being top-notch. If something goes awry on your vacation, chances are a Cast Member will be able to sprinkle a little bit of pixie dust and make all your problems disappear.
But, even though Disney World’s customer service is legendary, it still isn’t the best in the country according to a new survey! So, who took the top spot?!
A new study has been released that ranked over 700 brands based on their customer service ratings. Newsweek has compiled America’s Best Customer Service 2025 list with help from global data research firm Statista, and while you might think that Disney took the top spot — you would be wrong.
The evaluation is based on the quality of communication, professional competence, range of services, customer focus, and accessibility, and was taken from an independent survey of more than 28,000 customers in the United States. So, how did Disney and other theme parks do? Take a look below!
Among the Amusement Park Experiences category, Disney Parks & Resorts actually placed second, with a score of 92.49 out of 100. Coming in first place with a score of 93.22 out of 100 was Dollywood in Pigeon Forge, Tennessee!
SeaWorld Parks came in third place with 92.2 points, followed by Busch Gardens Theme Parks in fourth with a score of 91.44, and Universal Parks & Resorts in fifth place with a score of 90.1 out of 100 points. It’s important to note that these are all still relatively high customer service scores overall.
This isn’t the first time Dollywood has beaten Disney for the top spot in a theme park survey. Earlier this year, Dollywood was named America’s Favorite Theme Park in the National Amusement Park Historical Association’s 38th annual survey.
Dollywood is a family amusement park created by country singer and icon Dolly Parton. Established in 1961 and nestled inside Pigeon Forge, Tennesse, the park — spanning over 150 acres — offers a mix of thrill rides, family-friendly attractions, live entertainment, and immersive experiences. One of its most notable rides is the new Big Bear Mountain roller coaster, which was awarded the best new attraction of 2023.
In addition to rides, Dollywood showcases traditional crafts and artisans, reflecting the rich heritage of the Appalachian region. Visitors can watch demonstrations of blacksmithing, glassblowing, pottery making, and more.
If you haven’t made your way to Dollywood yet, it sounds like now might be the perfect time!
In the meantime, we’ll be on the lookout for the latest news from Disney World and more. Make sure you stay tuned to the Disney Food Blog to get the newest updates!
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