Hey, there! We’re back with another DFB Video today, and we’re talking about how Disney is tracking you with technology.
Flight of Passage MagicBand entrance
Through various forms of tracking and data gathering, Disney is able to amass lots of information about their guests. We’re talking about that today — from MagicBands to where you’re sitting in a certain popular restaurant to find you with your food — in our latest DFB YouTube Video!
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So check out the video and then let us know: What are your thoughts on the various ways technology is used in the parks?
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Some comments:
1) The finger scanners at the gates are NOT fingerprint scanners. They are biometric scanners. What they do is measure a few dimensions of your finger, and turn these measurements into a number. This is far less specific than a fingerprint scanner:
http://allears.net/walt-disney-world/wdw-planning/finger-scans-for-park-passes/
2) If you don’t want Disney to track you at long range, use an old magic band in which the battery is dead. Since the touch points use the near-field RFID, a magic band with a dead battery still works for things like FastPass+ and tapping at a pay point. However, you won’t automagically get ride photos added to your account if you use a dead-battery magic band.
3) Your magic band DOES NOT store anything except its unique number. Everything else is stored on Disney servers, which send the appropriate info when queried with that unique number. It is incorrect to say that “your magic band is storing tons of information.”
4) Likewise, your MDE app on your phone stores very little. It’s all on Disney servers. The MDE app is just a human interface to the data on those servers.
So much incorrect and misleading information…. did your team do any research or reach out to Disney before creating this video?