2023 has been a big year for McDonald’s!
From the viral Grimace Shake to the popular Disney100 toys to the fan-favorite Halloween Happy Meal Boo Buckets, we’ve found ourselves in the drive-thru at the fast food giant more times than we’d care to admit. But it looks like we’ll all be planning another visit soon…because McDonald’s just announced its next big offering!
Mickey D’s is bringing back some mascots that we haven’t seen for more than 25 years — the McNugget Buddies! The mega fast food brand announced the news in a press release on Wednesday, November 29th.
Starting on December 11th in the U.S. and select international markets, McDonald’s is releasing the Kerwin Frost Box. It includes the choice of 10-piece Chicken McNuggets or a Big Mac, french fries, a soft drink, and a special McNugget Buddy collectible. This is the first time the McNugget Buddies have made an appearance in over 25 years, and they’ve been designed in partnership with artist Kerwin Frost.
Here are the buddies that you might find in your Kerwin Frost Box, according to McDonald’s:
- Kerwin Frost – The Mayor of Frost Way is a true champion of the Buddies and encourages them to be themselves. In his free time, catch him adding art to his collection or fixing things around the neighborhood.
- Don Bernice – The Wise Stylist, an experienced fashion designer who creates all the outfits for the Buddies in Frost Way, while also offering stern advice (that’s always nice!). After all, she is “don” – the very best!
- Uptown Moe – The Neighborhood Hero, the no-nonsense, street-smart, supportive guy from around the block in Frost Way everyone knows and loves. He also gives the best motivational speeches on a whim.
- Waffutu – The Curious Optimist, who grew up in Frost Way and was raised by the whole neighborhood. She spreads positivity wherever she goes and can turn any frown upside down with the wave of a wand and tilt of a crown.
- BRRRICK – The Cool Guy, the most adventurous Buddy in Frost Way who speaks in puns, loves trying new things and techno music. He’s lowkey nervous, but always cool under pressure.
- Darla – The Dreamer, a soft-spoken yet peacefully confident singer who moved to Frost Way to pursue her dream of becoming a superstar as the lead singer of “The Frostettos.” When she’s not on stage, she’s running the local McDonald’s in Frost Way – where she’s employee of the month every month!
“With last year’s Cactus Plant Flea Market Box, we unlocked the childlike joy of opening a Happy Meal box for fans of all ages,” said Tariq Hassan, McDonald’s USA Chief Marketing and Customer Experience Officer. “Fans told us they wanted to celebrate that quintessential childhood experience again. So, we’re excited to team up with Kerwin on this next take, as he brings his own childhood McDonald’s memories to life through reimagined McDonald’s characters, immersing our fans in the world of Frost Way.”
The McNugget Buddies were first introduced back in 1988 with 10 different designs. They were known for their “wacky adventures and personalities, wild imaginations and interchangeable outfits.”
We can’t wait to check out this new offering, so stay tuned to DFB for more updates on the McDonald’s addition!
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