We learned earlier this year that Disney was exploring an idea to create an Amazon Prime-type membership service, which would bundle certain experiences together and provide unique perks to members. So what exactly is happening with that concept now?
Back in August, when we first heard of this potential new program, the idea was in its very beginning stages. Now, we’ve finally heard an update! Disney CEO Bob Chapek recently participated in the Wall Street Journal’s annual Tech Live conference, where he commented on this project, what stage it’s currently in, and what it’s going to become. [Read more…]