Disney parks might be some of the Happiest and Most Magical Places on Earth, but that certainly doesn’t mean they’re cheap.
We’ve seen price hikes on merchandise, dining, Genie+, and more, and recently Disney announced new, park-specific pricing would be implemented at Disney World, too. But with a potential recession on the horizon, chances are guests might not be planning as many trips to the parks as Disney would hope. Can they keep attendance up in the face of a recession? History shows they could — and these are the tricks they used to do it the last time around.Â